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The health minister has directed to intensify preventive activities against Norovirus and to spread awareness about the disease. She has also issued an order in the district asking people to be vigilant
Kerala Health Minister Veena George on Friday asked people to be vigilant after Norovirus was confirmed in the Wayanad district. She also issued guidelines for curbing the spread of the infection. She has directed to intensify preventive activities and to spread awareness about the disease. She has also issued an order in the district asking people to be vigilant.
The Kerala health department, in a meeting headed by George, assessed the situation in Wayanad today.
"Currently there is no cause for concern but everyone should be vigilant. Activities including super chlorination are underway. Drinking water sources need to be ensured to be hygienic," she said.
"With proper prevention and treatment, the disease can be cured quickly. Therefore, everyone should be aware of the disease and its means of prevention," she added.
The Norovirus is a group of viruses that cause gastrointestinal illness. The virus causes inflammation of the lining of the stomach and intestines, as well as severe vomiting and diarrhea.
What is Norovirus?
Norovirus is an animal-borne disease transmitted through contaminated water and food. The virus is spread through the excrement and vomit of an infected person. Therefore, it is essential to be careful as the disease spreads very quickly.
Norovirus does not significantly affect healthy people, but it can be serious in young children, the elderly, and those with other comorbidities. This animal-borne disease can also be spread through direct contact with infected individuals.
However, the virus can be spread for up to two days after the onset of the disease.What are some common symptoms?
The symptoms of Norovirus include diarrhea, abdominal pain, vomiting, nausea, fever, headache, and body aches. Acute vomiting and diarrhoea can lead to dehydration and further complications. As per the guidelines issued, the infected people should rest at home, as directed by the doctor, and should drink ORS solution and boiled water.Preventive measures
The health minister issued spoke of some preventive measures against the infection.One should take proper care of their immediate environmental hygiene and personal hygiene.Wash your hands thoroughly with soap and water before eating and after using the toilet. Those who interact with animals should pay special attention.Chlorinate drinking water sources, wells and storage tanks with bleaching powder. Use chlorinated water for domestic use. Use only boiled water for drinking.The ministry also said that fruits and vegetables should only be used after they have been thoroughly washed. Sea fish and shellfish such as crab and mussels must only be consumed after they are well cooked.Also Read: Nipah suspected in patient in Mangaluru, samples sent for test
Levi’s is well distributed across many MBOs, Department Stores, EBOs, online marketplaces, etc. For a brand with as many channels as Levis, the fundamental concern is to define the logic that has to go to ensure that the inventory is flowing with the order – irrespective of the channel of sales.
Snapdeal In Partnership With Ottonomy IO To Test Robotic Deliveries In Delhi-NCR: Indian e-commerce firm Snapdeal has teamed up with Ottonomy IO, a tech start-up known for building autonomous delivery robot fleets, to test robotic deliveries in the Delhi-NCR region. The initiative is for facilitating last-mile contactless delivery using robots that feature a first-of-its-kind in-built disinfector that sanitizes the packet using ultraviolet rays on its way.
We believe, sustainability, along with traceability and transparency will become a key focus for consumers as well as brands going forward. Increasing number of international and domestic brands are adopting sustainable production and sourcing goals as part of their larger organizational goals.
After the pandemic hit and people were compelled to work from their homes, the focus on apparel that were comfortable to work in skyrocketed. A few weeks through the conﬁnement, people realized that what they wore to work or to go out in isn’t really comfortable for being at home and working. Thus, demand for apparel that were comfortable to work yet presentable enough for virtual meetings and social-media appearances quickly became work from home essentials and witnessed unprecedented demand.
“Since our focus has always been digital, we are getting more orders online from Tier III cities than from smaller towns / Tier IV cities. During the lockdown, digital mediums have enabled us to engage with our customers in conversations that go beyond fashion. Given the upswing in digital penetration in the small towns, we expect to increase our brand presence in semi-urban areas too through digital means. The reality of the lockdown has allowed people to reconnect with comfort and consumers are looking for clothing that allows them to slounge. Hence, casual wear will only evolve with time as it has catered to the new normal and can ﬁt all-purpose. Casual looks which are both comfortable and presentable will witness growth,” Naidoo concludes.
Founded by Kevin Plank, Under Armour initially wanted to bring sweat-wicking T-shirts to the market and set its trend, but today the brand is counted among the top premium brands in sportswear. The company has diversified its folio over the years, which today includes apparel, footwear, and accessories for men and women. Today, the brand is worn and endorsed by top athletes such as Stephen Curry, Tom Brady, Anthony Joshua, Jordan Spieth, Michael Phelps and Dwayne Johnson among others
Moving forward, rethought store designs will reconceptualise how brick-and-mortar stores serve multiple purposes of consumers. The stores will move from trying to attract more and more consumers at a given point in time to try to minimize the number of people inside the outlet at a time or even resorting to appointment-based shopping.
“Pipa Bella has always been a customer-centric brand, focusing on premium design at reasonable prices. It has found strong synergies with Nykaa Fashion’s positioning within the e-commerce fashion landscape and its manner of engagement with its wide network of customers around the country. This association will allow Pipa Bella to reach a larger customer base and leverage the massive number of users visiting Nykaa Fashion every month,” said Shuchi Pandya, Founder, Pipa Bella.
Throughout 2021, H&M and Williams, who’s also an active voice for female empowerment, environmentalism and diversity will embark on several initiatives around circularity. An exciting piece of the partnership is the introduction of Maisie Williams digital twin – Avatar Maisie. The lifelike avatar was painstakingly created by 3D animators at Goodbye Kansas Studio and will make her debut in a launch film.
Abhishek Bansal, Executive Director of Pacific Group on the day of the store launch stated, “We are glad to be associated with this young and dynamic brand, which exudes sporting & athletic energy. With this store launch, we look forward to expanding our customer base among people who are looking forward to working out and engaging in sports and believe in keeping their unique style statements intact”.
Parents prefer variety in designs, colours, and natural fabrics and hence, the fashion industry players are striving to meet the increasing and changing preferences of the consumers. With the ever-evolving parent preferences along with the rapidly changing fashion scenario, the kids’ apparel and accessories markets focus on product innovations. This is the reason why they come up with trendy designs- to satiate the parents’ cravings for adorning their kids in a fashion influencer avatar.
“Virtual reality is going to be a new normal moving forward. A great online experience is what’s going to attract customers, so brands and companies will have to innovate and focus more on the digital and virtual experiences. Offline shopping will become a secondary medium, we can expect to see a rise in virtual shopping stores, models to try on clothes through the screen, etc. We’re going to witness a renewed revolution of the digital era with newer technologies and applications. The change in consumer behaviour is permanent and now the retail industry has to adapt to the new normal. The new mantra is touch as little as necessary and sanitizes when you do. Retail stores will not look the same as they used to before the pandemic hit the country and the world.
“Although we were slow to move into e-commerce, we have definitely made up for lost time over the last year or so. We had realised the potential of digital touch point sales even before the first lockdown event. We’ve brought on board a very competent team of people across multiple functions to enable us to ramp up quickly. Probably the largest initiative outside of Omnichannel commerce has been the implantation of our Business Intelligence (BI) tool and the roll out of our planning and buying solution,” he says.
Rukmini Durge, Retail Analyst at GlobalData, comments: “Designers and brands have reflected on fast fashion industry’s business practices in view of COVID-19 disruptions to conclude that it is time for fast fashion to take a turn for the better. Offering consciously made clothing can attract customers and drive sales without the pressure of continuous change and production that results in waste of materials and growing landfills.
As per their report, Myntra processed more than 11,000 items per minute at peak and has already shipped over 95 percent of the 18 million items before the conclusion of the event, thanks to the reach of its kirana network, across 27,000 pin codes. Myntra’s kirana network is catering to 80 percent of the overall deliveries.
While the pandemic hit every industry and sector including retail and fashion, BIBA continued its expansion spree and launched new stores across the country throughout 2020 post lockdown. Since its inception, BIBA has come a long way from being a salwar kameez brand to becoming a fashion label which has successfully diversified into various segments including footwear, jewellery, face masks, loungewear and most recently added athleisure to the bottomwear offering.
“Comfort is one of the factors that has led to the increase in demand of casual wear. We are a brand that conﬁnes to delivering health beneﬁts along with style. The 5-zone reﬂex technology is the USP of footwear at Von Wellx Germany. The consumers today not only look for fashion, but fashion that is versatile, gives them maximum comfort and meet their needs of health concerns. We have introduced new range of casual wear that is lightweight, durable and comes with reﬂexology. We have incorporated Diabetic insole, energy insole and swing insole footwear into the casual wear collection that provides support not only to feet but the entire body system. It relaxes muscles in the nape of neck, increases blood circulation in the head, and improves digestive system and much more. Minimalist designs with sober and pastels are very much in trend these days. Shades of brown have been sold out maximum in comparison to colorful footwear that gained traction in 2019. Blue, black and brown are going to rule the industry again as these are easy to style and go well with any outﬁt of colors. Floaters made a comeback this year and most brands have re-introduced their ﬂoaters range,” says Jain.